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1 resource-based theory
упр. = resource-based view -
2 resource-based view
сокр. RBV упр. ресурсная теория [концепция\] (концепция стратегического управления, согласно которой следует выявлять и развивать уникальные ресурсы или способности фирмы, позволяющие достичь конкурентного преимущества; в предыдущих школах стратегического управления неявно предполагалось, что все ресурсы являются однородными и все дело только в их комбинациях; в ресурсной концепции предполагается, что все ресурсы разные и необходимо анализировать ресурсы компании с точки зрения их возможностей приносить экономическую ренту; задача стратегического управления — сохранять и привлекать в компанию ресурсы, которые могут приносить экономическую ренту, определять наиболее выгодную сферу их использования и добиваться высокой рентабельности)Syn:See:
См. также в других словарях:
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